Based out of Toronto Canada, Brand Anchor is a branding and design firm that specializes in brand strategy and corporate identity formation. As communications specialists, we believe marketing, design, and creativity are key to every company’s success and we work hard to “anchor” our clients’ brands through consistent communications. Fresh thinking and creative problem solving are at the core of everything we do.
Thought Shakers. Identity Shapers. Claim Stakers.
After establishing a strong positioning statement, we go to work to refresh your brand identity. This means evaluating all communication touchpoints against your brand’s new positioning and refreshing your company to ensure it stands behind its position in all regards.
Through an intensive research process, we evaluate how well you’re currently managing your brand. We uncover the good, the bad, and the ugly opinions consumers have of your brand and then we use that information to figure out how to maintain the positive perceptions or change the negative ones.
My experience with Brand Anchor could not have been better. Not only did they listen and respect my suggestions but they studied the marketplace to ensure that my company stood out from the competition.
On short notice, with just a few telephone calls, and only one meeting with their graphic designer and client services rep, Brand Anchor created a most appropriate logo and followed with printed material second to none for my classic rock band – Rockwood.
Not only is the Brand Anchor trio a pleasure to work with, but their expertise in logo design, branding and web design are top notch. They work together as a team and have great insight and ideas. They are professional, reliable and they do everything it takes to meet deadlines